Branding + Collateral

With more than ten years of experience working with clients including start-up entrepreneurs, nonprofits and larger corporations, I can help you maximize the impact of your marketing budget and best express your brand and reach your clients. Whether you have an idea you need implemented, or want somebody to help you develop a plan and strategize, I will provide a streamlined and efficient process with a beautiful, yet pragmatic end product.

View my portfolio on Pinterest.

Contact me if you are interested in collaborating on a project.


Shop: Occasions

Whether you are planning your wedding, hosting a party for a special occasion, or looking for personalized art and stationery, I have collections at several online retailers including Minted, Zazzle, and Etsy.

Not seeing the perfect design? Custom wedding invitations, stationery, and art prints are also available. Contact me to get started.



Hello! I’m Lisa Benck Assenmacher & I live in Michigan. With a degree in Graphic Design and a MBA, I love working with businesses and individuals to strategize and visually express their brand. Always looking for and appreciating hidden symbolism, my studio name is Lisa B. backwards, which is something that I discovered when I was in middle school. It feels fitting and like the herb, my approach tends to be natural, organic and versatile.

Contact me at with any questions, to discuss a design project, or just to say hello. Basil Design Studio is proud to work with diverse, high impact businesses and organizations. We appreciate the opportunity to work together to make our work more beautiful. We are committed to building relationships with our clients without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.